North Bethesda, MD (03/18/26) – JOOLA expands its presence at the forefront of pickleball by welcoming professional player, coach and broadcaster Matt Manasse, a trusted and influential voice in the sport, back to the JOOLA team after previously partnering with the brand in 2023. 

Manasse is widely regarded as one of pickleball’s most respected coaches, known for blending elite-level training with an authentic, approachable style in the sport. A professional competitor and trusted on-air figure, he has built a reputation for breaking the game down clearly for players and fans while earning the trust of the sport’s top athletes and partners. 

As a broadcaster for professional pickleball on both Tennis Channel and Pickleball TV, Manasse brings clarity and insight to fans watching the game in real time. Off the court, he works closely with elite athletes, celebrities and brand partners to grow the sport through education and deeper community connection, while elevating pickleball’s visibility worldwide. 

“What stands out to me about Matt is how clearly he sees the game,” said Andre Agassi, JOOLA partner and tennis legend. “His insight is always on point, whether he’s breaking things down for players or helping fans better understand what is really happening in real time. Practicing with him, I’m always learning from the way he sees and explains the game. Matt is a tremendous addition to the JOOLA team.” 

As part of Team JOOLA, Manasse will collaborate closely with JOOLA’s athletes and ambassadors, host and support major events, and develop compelling pickleball content across both his personal platforms and JOOLA’s global channels. His focus will include education and creating experiences that resonate with players and fans alike. 

“JOOLA is setting the standard in pickleball,” said Manasse. “I’m excited to work alongside JOOLA's world-class athletes, ambassadors and leadership team to create impactful content, unforgettable experiences and move the sport forward.” 

“Matt embodies everything we look for in a JOOLA partner,” said Gordon Kaye, Chief Experience Officer at JOOLA. “He brings credibility, passion and a unique ability to engage the pickleball community through coaching, media and live events. His voice and vision will play an important role as we continue to grow the sport and the JOOLA brand.” 

JOOLA has quickly become one of the most influential brands in pickleball, leveraging decades of excellence in table tennis to deliver innovation, performance, and authenticity to the court. With a growing roster of top professional players, partners and global events, JOOLA continues to invest in equipment, content and community initiatives that advance pickleball at every level. 

“Matt is one of the most respected voices in pickleball,” said Ben Johns, #1 ranked player in the world and JOOLA signature athlete. “Whether he’s competing, coaching or on the broadcast, he brings clarity, passionand a deep understanding of the game. Having him join JOOLA strengthens the connection between the pros and the broader pickleball community.” 

Manasse’s addition underscores JOOLA’s ongoing commitment to shaping the future of pickleball through innovation, storytelling, and community engagement. 

About JOOLA 
Founded in 1952, JOOLA is a globally recognized brand specializing in table tennis and pickleball equipment. With a commitment to innovation and quality, JOOLA continues to lead the way in racket sports, providing athletes and enthusiasts with the tools they need to excel at every level. www.joola.com