North Bethesda, MD (05/20/26) — Get ready, something cool is coming to a freezer and court near you. JOOLA is hitting the road this summer with the debut of the 2026 JOOLA Pops Summer Tour, a multi-city pickleball celebration sweeping from Texas to the East Coast, built around one simple truth: summer is better with pickleball.

The tour serves as the official launch platform for the release of the JOOLA Rally Rocket paddles, a limited-edition collection dropping May 26^th on JOOLA.com. Featuring each Pro V 16mm and 14mm signature flavor in the JOOLA lineup - Agassi, Perseus, Scorpeus, Hyperion, and Kosmos - each paddle is reimagined with a bold red, white, and blue colorway and a playful, melty drip-inspired design that screams summer (MSRP $329.95). JOOLA will also bring the same nostalgic, sun-soaked aesthetic with a limited run of JOOLA Double Vision Rally Rocket paddles exclusively at select authorized retailers (MSRP $139.95) and JOOLA.com.

"At JOOLA, we're all about creating moments that bring people together, and there's no better time than summer to do that. The Rally Rockets are a celebration of the season, combining high performance with a design that doesn't take itself too seriously. We want players everywhere to experience what we call a JOOLA Summer, because everything is better when you've got a paddle in your hand and a game to play."

— Richard Lee, CEO and Owner of JOOLA

Step Right Up to the JOOLA Pops Ice Cream Truck

This isn't your average brand activation. The JOOLA Pops ice cream truck is rolling into communities from Dallas, up through the Midwest, then over to the Eastern Seaboard, and every stop is a full-on summer party. Fans can try the new Rally Rocket paddles, score exclusive giveaways, compete in carnival-style games, and cool off with a complimentary popsicle, on us. (*While supplies last)

"This tour is pure JOOLA energy, on the road, in the community, alongside our best partners, and right where the game is growing fastest. We wanted to create something that evokes simple joy, it feels like summer, looks like summer, and plays like summer. Summer is just better with a JOOLA in your hand. From letting players test the Rally Rocket paddle to grabbing a popsicle between games, it's about fun first, always. We're not just showing up, we're turning every stop into a JOOLA Summer experience you'll never forget."

— Rachael Minucciani, Director of Strategic Partnership Marketing, JOOLA

First Stop: Dallas. Next Stop: Everywhere.

The 2026 JOOLA Pops Summer Tour officially kicks off in Dallas, Texas, at Major League Pickleball's (MLP) event on May 23rd, before rolling through cities across the country all summer long.

2026 JOOLA Pops Tour Schedule:

Don't see your city on the list? Don't sweat it. The JOOLA Pops truck won't be limited to scheduled stops, surprise appearances are part of the fun. Follow JOOLA on social media and check JOOLA.com for real-time updates on where the truck is headed next.

About JOOLA
Founded in 1952, JOOLA is a globally recognized brand specializing in table tennis and pickleball equipment. With a commitment to innovation and quality, JOOLA continues to lead the way in racket sports, providing athletes and enthusiasts with the tools they need to excel at every level. www.joola.com