At JOOLA, growing pickleball means more than supporting the sport at the highest levels—it means helping more people find places to play, learn, compete, and connect. That shared vision is at the heart of our partnership with Conquer Pickleball, a New York City-based organization working to remove barriers to play through community programming, accessible venues, coaching, clinics, and youth initiatives. In a recent feature from The Pickleball Weekly, Conquer Pickleball’s story comes to life through its mission to turn underused spaces into thriving hubs for the game. Read an excerpt from the article below.

Conquering

How One Small Company Is Removing Barriers Between Wanting to Play and Actually Playing in a Big City

EXCERPT: Conquer works closely with the MLP Brooklyn Pickleball Team, helping introduce young players to Major League Pickleball while creating opportunities for students to experience professional competition firsthand. Through another partnership with JOOLA, one of the sport’s leading equipment manufacturers, students gain access to quality paddles and instructional resources that many schools might otherwise struggle to provide.

One of the program’s most memorable moments came when Conquer helped bring approximately 300 students to MLP New York, giving many children their first opportunity to watch the sport’s biggest stars compete in person.

For some, it was their first live sporting event. For others, it was the first time they realized pickleball could be something much bigger than a game played in a school gymnasium.

READ THE FULL STORY HERE